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What Will Happen to Packaging in the Post-COVID Era?

The COVID era has brought a short-term collapse for some, and it has also changed the way many people shop.

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By: Terry Knowles

European Editor

Economic downturns and recessions invariably prompt shifts in consumer behavior, where judicious suppliers have to respond to tighter budgets by adjusting their prices and lines accordingly. Sometimes such periods deliver unexpected jolts that shake things up permanently: no going back. While the COVID era has brought a short-term collapse for some, at the same time, it has changed the way people shop in one of the most unexpected chapters in recent consumer history. Recent research outcomes f...

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